ídola wine co. - 'Blush' - Rosé of Vermentino, Valdiguié - Paso Robles, CA - 2025

Notes from the Winery/Importer

jolly rancher. guava. superbloom. we decided to change up the blush considerably this year. nothing against the original version… just wanted to see what would come of a slightly different style. for those die hard fans of the OG, do not worry, it’s coming back in a big way for 2026. the inspiration for this wine came in the way of a number of natural producers, particularly from the Languedoc in France, that utilize a large amount of white fruit in their red wines. we love the ambiguity in these wines. fruit comes from 2 very hot and dry vineyards (Margett and Shell Creek). They are picked very early and about 3 days apart. the valdiguie is 100% whole cluster and vermentino is destemmed on top. maceration lasts around 6 days with light punchdowns to maintain the clusters on the bottom. pressed and finished in neutral barrel. aged for 5 months. bottled unfined and unfiltered. 70 cases produced. artwork by Jennelle Lynn. shop this specific print here

Notes on the Producer

We launched ídola wine co in 2023 with the intention of cultivating awareness in our day to day lives. We treat wine as a meditation - from grape to glass - and believe in its power to communicate the complexities of Nature. Our fruit is processed in a minimal-intervention style that respects the subtleties of each vintage and honestly captures terroir in a glass. Consuming, and now producing, these types of wines encourages us to look beyond the bottle and reflect on where we fit into a bigger picture. There is beauty in knowing that every interpretation will be unique. We invite you to meditate on a glass of ídola, appreciating its unique sensibility each time you open a bottle. At the end of the day, ídola is about connection. With Nature, with others, with yourself. Join our mailing list to be one of the first to take a sip.